Let’s get straight to the point: classic brown is a timeless evergreen. But… sometimes it can feel a little too serious, maybe even a bit heavy—especially under the bright light of the warmer months. And that’s exactly where rust brown steps in—or, as trendsetters call it, Rust.

Rust is the new way to wear brown in spring/summer: just as versatile, but with an extra twist. Warmer, sunnier, more season-appropriate.

Picture the crispy crust of freshly baked bread—fragrant, golden, and delicious. Rust draws inspiration from exactly that. A perfect mix of brown, orange, and a hint of toasted yellow. The result? A color that evokes sunshine, warm sand, and slow breakfasts outdoors.

Why do we love it so much?

Because it’s easy to wear, but still full of personality.
Because it pairs beautifully with basically anything—beige, denim, white, navy… you name it, you can’t go wrong.
And most of all? Because it instantly gives any look a summer-ready vibe. It’s like putting a warm filter over your outfit.

When to wear it?

Perfect for daytime, this color shines brightest in casual but curated looks.
It works wonders with natural fabrics like linen, cotton, or canvas, and it instantly elevates even the simplest jeans-and-tee combo.

And how to wear it?

On large accessories that make a statement.
We chose it for our roomier bags—Edda, Belmondo, and Malaga in Rust—and we’re completely obsessed.
Spacious, practical, and super chic, these bags become the standout piece in any everyday outfit.

Style tip? Pair yours with an oversized white shirt, beige trousers, and flat leather sandals: effortless, yet stylish.

To wrap it up?

Rust is the brown you didn’t know you needed. Warm but never heavy, elegant but never too “classic,” and above all, the perfect ally to transition from winter to the sunny season with style.

Add it to your wishlist—or better yet, wear it now.